All Grown Up Sorta: Obey Clothing

When Obey Clothing first came on the scene in the early 2000's, it was primarily thought of as a full on streetwear brand...and really, it was. But over the past couple years, I think they saw that their customer was growing up, and they decided to grow up a little with them.

I've had the chance to try on a lot of their stuff, and I really dig the slim-not-skinny cuts. They've managed to add random doses of sophistication and classic designs, while remaining true to their streetwear roots. Its one of the few brands out there that can both identify with that new streetwear kid, while retaining both the veteran streetwear guy who's tastes have evolved, and also the fashion guy with a more timeless or fashion-forward aesthetic.

Some of my favorite looks from this season.


















Check out a wider assortment at Obey Clothing and Urban Outfitters.